SEO rank, marketing strategy, and Google Indexing, oh my! These topics can frighten a small business owner due to their lack of understanding and knowledge of how beneficial SEO ranking is in this new world we live in. We no longer rely on the newspaper, billboards and just a 30 second ad on tv to get our product or service to the world. We have Google! This promiscuous search engine has become one of the “largest billboards” the world has to offer. Any business now with solid SEO can be found from a local search on Google. According to marketing automation provider, Emma, local search queries account for 35 percent of all search traffic.
What does this mean? It means building your local SEO rank with Google is probably one of the most important factors to have a strong local digital marketing strategy. We’ve taken the time, done our research, and compiled a few factors we believe is key to the start of your skillset in local SEO solutions. [Read more…]